StorIT and Huawei’s joint inaugural channel event, ‘Data Management Opportunities’, saw a significant number of resellers participating along with senior executives from both the organising companies. Apart from demonstrations of Huawei’s storage products and solutions, the vendor’s channel policy and incentive programme were also introduced to the channel partners. The second event will be held on 17th June, 2014 at the Riyadh Marriott Hotel in Riyadh, Saudi Arabia.

“Last month we announced our new partnership with Huawei and it gives us great pleasure to announce our multi-city events ‘Data Management Opportunities’ for our channel network. Our GCC inaugural event received tremendous response and we are confident our next event in Saudi Arabia will also be a success. These events are a platform where our partners from across the GCC get to know first-hand about Huawei’s latest innovations in enterprise-level storage technology, meet personally with senior executives of the company, understand their plans and channel programmes for this region and become a part of Huawei’s regional reseller network. Huawei also presented its latest technologies and solutions, including its latest Micro-DC solution and shared the benefits of its channel programs with the attendees,” said Manju Mathew, Marketing Manager, StorIT Distribution.

Huawei and StorIT

“During these events, we look forward to identifying and developing relationships with new channel partners and showcasing our latest storage technologies and solutions. One of the key pillars of our 2014 channel strategy is to provide the right training and support network in order that our partners can be empowered to offer our technologies and solutions to enterprises across the region. These events give us the perfect opportunity to reach out to regional channel partners through StorIT’s network,” said Peng ZhiFang, Regional Channel Director, Huawei Enterprise, Middle East.

The inaugural Huawei channel event in Dubai was the first of many events that StorIT has planned for 2014. The distributor will hold regular seminars, road shows and training programmes to onboard new resellers and enable them to sell and deploy Huawei’s data management and storage products effectively.

“Our goal is to continue working closely with our trusted partners such as StorIT to help shape the enterprise landscape and drive technology innovation around key storage ICT trends,” concluded Peng.